Analyzing customer feedback is still a common challenge among most businesses due to a common reason: there is a massive amount of open-ended text responses across multiple feedback channels. Customer feedback and Customer Experience go…

Generally, businesses employ customer surveys & interviews to obtain feedback and improve customer experience (CX). Have you thought about using the same online survey software tools with a more powerful source of customer insights –…

As human beings, our brains are hardwired more sensitive towards negative or unpleasant news. So, it is not at all surprising that recent poll data shows that 95% respondents have taken action as a result…

How to use customer feedback to improve performance
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How to use customer feedback to improve performance There are a lot of ways you can use customer feedback and benefit from it. In this section I will attempt to clarify why gathering client input,…